24 Oct
Casttio Properties
Dubai
We are searching for a highly-creative **Digital marketing cum Media Buyer** to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness and to ensure that the advertisements effectively reach target audiences through high-quality channels while keeping costs to a minimum.
**Responsibilities**
- Help identify target audiences and plan media campaigns
- Compare and negotiate rates, ad space and airtime
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Report to clients and build long-term relationships
**Requirements and skills**
- Proven experience as Digital Marketing cum Media Buyer or similar role
- Familiarity with media-buying, planning and research
- Interest in following advertising and media trends
- Working knowledge of media analytics software
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Attention to detail
- Critical thinking skills
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- Digital Marketing cum Media Buyer: 2 years (required)