Brand Strategist

Brand Strategist

Conduct market research and analysis to understand consumer insights, competitive landscape, and industry trends.
- Define brand attributes, values, and personality traits to create a unique and compelling brand identity.
- Collaborate with cross-functional teams, including marketing, product development, and sales, to ensure brand consistency across all touchpoints.
- Develop brand guidelines, standards, and visual identity systems to guide brand execution and communications.
- Plan and execute brand campaigns, activations, and events to engage target audiences and drive brand awareness and affinity.
- Monitor and measure brand performance metrics, ROI, and KPIs to assess the effectiveness of brand strategies and initiatives.






- Stay updated with emerging trends, technologies, and best practices in branding and marketing.

**Job Requirements**:

- Bachelor’s degree in Marketing, Communications, Business Administration, or related field. Master’s degree preferred.
- Proven experience in brand strategy, brand management, or marketing roles.
- Strong knowledge of branding principles, strategies, and techniques.
- Experience with market research, consumer insights, and competitive analysis.

▶️ Brand Strategist
🖊️ WEETAZ
📍 Dubai